Increase Website Traffic | 5 Powerful Ways to Increase Website Traffic in 2014
Increase Website Traffic | A professional, well designed website, with the right content, informal navigation and quickly available contact details, greatly increases client confidence in your business and convert visitors into clients. If you aren’t attracting visitors, your website is guaranteed to get lost in the immensity of the internet and perhaps, never again found. Every website needs traffic, and even if yours is made very well, if you are not attracting visitors, you won’t be creating sales or accomplishing your end goal with your business. It’s essential to note here that by implementing the methods for traffic increase doesn’t inevitably mean that you need to modify every single page of your website, nor any graphic design elements for that matter. However, there is no huge secret to building up your website traffic, and it all comes down to hard work, steady effort over a long term period, and understanding basic marketing essentials.
Know your Audiences | Increase Website Traffic
Directing your website to the right audience is actually a very-overlooked part of web design. For example, a website expecting a lot of traffic from elderly people will not want to go with a text-heavy design full of rich media content. By providing to a particular group’s interests and tastes, a website can keep its viewers interested for longer and get them ‘hooked’ – once engaged with your website’s content, a person is much more likely to continue all the way to buying a product or service from you, rather than simply glancing at the home page before deciding they’ve had enough.
Typography | Increase Website Traffic
No matter how many elements you’ve built into a website, everyone relies on text to achieve whatever they’re visiting the website for. That alone should make typography and the art of arranging type, a main concern for any website owner or web designer. If you have 10 dissimilar fonts on one page, you’re doing it wrong. You have to limit yourself. Using fewer will help the fonts you do choose to stand out. Decide which fonts will be used for what and how they will be treated, and stick to it. When choosing typefaces to work together, you have to make sure that they complement each other instead of match. If you choose two fonts that are too similar, it might look like a mistake or an inconsistency in the font.
Improve your Navigation | Increase Website Traffic
Good design involves good organization. You need to work out what information is essential to the user, and then divide that into sections. Just because your navigation is built into the website doesn’t mean it is doing the best job of giving your visitors what they want. Visitors should have an overall idea of what they should find on a page even before clicking any navigational link. This is true whether it’s a main navigation link or an internal text link. It’s a good idea to make your logo clickable to get to the homepage. Website visitors like to be able to quickly return home and when they can’t, they might get a little annoyed.
Proper Keyword Research | Increase Website Traffic
Good keyword research doesn’t just consist of a list of expressions, it also includes traffic and competitive assessments for each keyword that allow you to most effectively allocate your resources. Start with making a list of all appropriate keywords you can relate your website with. Assemble a list of potential keywords and phrases based on your niche and the topics appropriate to your website. If you are clear about what your website is and what you want to achieve with it, then keyword selection becomes a much easier process. When a user’s search yields a website with content that narrowly matches the product or service or information they were seeking – they are obviously much more likely to stick around, plunge deeper and in best case convert to a customer.
Search Engine Optimization | Increase Website Traffic
When someone searches for a word or phrase related to your website, SEO efforts will help you boost your organic (non-paid) positions in the search engines, making your website widely noticeable to more people searching for exactly what you have. Search engine optimization is vital to a business because 90% of all online traffic is accomplished through the various search engines. Make sure the keywords flow logically with the text and when you are brainstorming for good words, ask around for words that come sensibly to people of all ages when looking for your type of website.