Photography Portfolio Website | How to Improve your Photography Portfolio Website
Photography Portfolio Website | For photographers, it is essential to have a respectable online portfolio and creating and improving your online portfolio continuously is one of the most critical things you must do in order for your photo business to be a successful one. You should always consider having your updated and improved online portfolio attached to your business line. There are a lot of extra reasons and amongst the most important ones are that your portfolio website allows your work to be found through searches, can be used as a great digital portfolio in a moment, and is an outstanding way to cooperate with your potential clients and fans of your work. Customers don’t regularly face problems on finding photographers, but when it gets hard to select the best, they generally decide on searching for professionals who have an online portfolio as a main part of their photography business.
So, whether you already have a photography website or you’re just starting out, the following guide will teach you to produce a strong website that supports your photography business online.
Simple and Clean | Photography Portfolio Website
If a potential customer wants to see more of your works, he will ask for it. But the number of photos in your portfolio could by now be enough to tell them how efficient you are as a photographer. If people are continually admiring the design of your portfolio website, then you are probably doing something incorrect. Your photographs are supposed to be the star of the show, so don’t clutter it up with useless design elements.
Easy to Navigate | Photography Portfolio Website
Navigation works best when your website’s visitor hardly notices it’s there. Therefore navigation design should always be simple, straight, unadorned and with the dominant objective of helping a visitor get to where he/she wants to go. An essential standard of navigation design is that you should design for the reader – the person who uses the website. In order to test website navigation have inexperienced consumers navigate through the website. If they find it natural to use then so will more experienced users. It means that the website is a navigational achievement.
Contact Page | Photography Portfolio Website
If the goal of your portfolio is to land you projects, then make sure a client knows how to contact you so you can actually get one. The actual contact page should enclose all your contact information. No matter how big your photo business is and no matter how complex you think it is; there should be 1 page with all the contact info. It is essential to lead the visitor to your contact page if possible, otherwise always make it clear that he can contact you straight away. Having an e-mail address in the footer might work too, but it depends a lot on your layout.
Only Use your Best Photos | Photography Portfolio Website
Make sure that everything in your portfolio can give a good impression to the visitors. It should be of high quality. You would not want to give an impression to your prospect customers that you are not really a great photographer. There needs to be a balance between the number of photographs on the page and the negative space you leave between or around them. If you have many photographs, consider using pagination or classes to separate them – and do it for the sake of the user. Don’t forget that they never saw you photographs before and it takes a huge effort for the human eye to analyze all of them.
Responsive Web Design | Photography Portfolio Website
Smartphones and tablets have changed the method toward design and user experience. What has become clear is that businesses must reshape and improve their online presence to take mobile device access into contemplation. This is where responsive design comes in. Basically, this means you have to think about all the possible resolutions and have your website adjust its layout if a user has a resolution smaller than normal. If a user has a larger screen, try making your layout adapt by loading in bigger images.
Just remember that the less frustrated your customers are while viewing your portfolio, the more likely they will be to contact you. Also, remember that a photographer’s website is by its nature more attractive to an average viewer, because of the high impact that quality photography always leaves.