Ultimate Portfolio Design Tips | Do The Portfolio Hustle. Capture Attention, Muscle Out Competitors And Get Better Clients
Ultimate Portfolio Design Tips | Let’s face it, the homepage of your website is generally the first thing that your clients see and you want to make sure you are doing everything you can to keep them around long enough to convert them into paying clients. How your website is laid out, what colors, fonts and images you use can be the difference between success and failure. In addition to stunning images, what features are found in successful online photography portfolios? What are the most vital things to consider when showcasing your best work?
One of the first things you have to do when starting your business is to set up a photography website that shows off your work and gives your potential clients the information they need to hire you. Want to make sure that visitors will exit your website almost immediately after landing there? Be sure to make it hard for them to find what it is they are searching for. Want to get people to stay on your website longer and click on or buy stuff? Follow these ultimate portfolio design tips.
The Common Thread | Ultimate Portfolio Design Tips
All the effective portfolio websites have a narrowed down selection of the best, and only the best, images in common. If you limit your selection, the visitors sees only the strongest of images, and if they are interested in seeing more, they can get in touch with you. Limiting your selection also makes your portfolio seem more defined and structured. The old saying is true: “Your portfolio is only as good as your worst image.” Make sure there are no weak images in your portfolio.
Try To Keep The Contrast High | Ultimate Portfolio Design Tips
It’s very easy these days to visually overload your website with images, to the point where our brains stop processing information when confronted with too many options. Depending on the style of photography, images usually look a lot better when you showcase them on a black background. This is generally because there is more contrast than when viewing against white background. Photography looks great on black or gray backgrounds, but white text on a dark background is difficult to read. So, if you’re going to include a blog with lots of text, find a way to put the text on a light background to make it easier to read.
Ease Of Navigation | Ultimate Portfolio Design Tips
Don’t turn your portfolio into a game of mystery. Make sure that categories, sections, labels, and navigation make sense to everyone. Getting clever with these things might sound like a creative idea, and a way to stand out, but it creates a frustrating experience for your visitors. Make the navigation easy so people can focus on your work without being distracted by trying to figure out how to use the website. Primary navigation options are typically deployed in a horizontal menu bar along the top of the pages. Provide secondary navigation options underneath the primary navigation bar, or in the left-hand margin of the website, known as the sidebar.
When In Doubt, Give It Space | Ultimate Portfolio Design Tips
The most critical design tip is also the simplest: Make sure your content has breathing room; giving it proper margins will help with legibility and focus. Leave enough space between your paragraphs and images so the visitor has space to breathe and is more able to absorb all of the features your portfolio and business have to offer. Controlling white space through layout will keep your potential clients focused on the content and control user flow.
Contact Information | Ultimate Portfolio Design Tips
Regardless of how good your work is, if your visitor can’t get in touch with you, you’re not getting any work. It’s really simple for you to add contact details to your portfolio. Whether it’s a contact page, a phone number on every page, or an email address in the footer, finding your contact information should be straightforward and fuss-free for your potential clients. Also, try to set up an e-mail contact form because it increases the amount of people contacting you. Make sure you show it on every page!
Don’t Forget To Update! | Ultimate Portfolio Design Tips
It’s currently 2014, and the technology we possess is sophisticated enough for anyone to create and maintain a dynamic portfolio. Visitors are used to seeing new content each and every time they visit a website. We’ve grown out of seeing the same old stuff on every visit. Try not to upload your work in batches, throwing a handful of photos up every couple months. Instead, try to maintain a consistent, yet loose, schedule.