Website Traffic Boost | 6 Growth-Hacking Tips To Boost Your Website Traffic
Website Traffic Boost | Ask a marketer or an entrepreneur what they’d like most in the world, and they’ll probably tell you “more clients.” What usually comes after that on a business owner’s wish list? More traffic to their website. Lack of website traffic is one of the most common challenges we hear from startup owners, and many report losing a significant percentage of their search traffic over the past year or two, and are continuously searching for new ways to drive relevant traffic to their website.
Whether you are running a startup or an established business, a luxury brand or a middle-market company, a carefully planned online campaign is vitally important for your overall marketing efforts. And while the online landscape can be evolving and changing almost on a weekly basis, driving traffic to your personal blog, portfolio, or business website is still key to building a larger audience, gaining new clients, and growing your business. While some of these strategies won’t be a quick fix you’re hoping for, you may be surprised how quickly many of them start to generate results.
Target Long-Tail Keywords | Website Traffic Boost
Got your high commercial intent keyword bases covered? Then it’s time to start focusing on long-tail keywords as well. The days of focusing on a single keyword for every page are long gone, which means you need to make sure your posts include all the relevant terms and phrases related to your topic. Long-tail keywords account for a majority of web searches nowadays, meaning that if you’re not targeting them as part of your SEO efforts, you’re missing out.
Pay Attention To On-Page Optimization | Website Traffic Boost
Think SEO is dead? Think again. Optimizing your content for search engines is still an irreplaceable practice. There are three main ingredients to a successfully optimized web page or a blog post: the meta title, description and keywords. This is such a simple thing to fill out when you’re creating a piece of content on your website, so take the time to do it each time, and you’ll start to rank for your keywords much quicker.
Social Media Is No Longer Optional | Website Traffic Boost
It’s no longer enough to create great content and hope that your potential clients stumble upon it – you have to be proactive. One of the best ways to boost the traffic to your website is to use social media networks to promote your content. In addition to sharing your content with your followers, make it easy for your website visitors to share the content as well. Have “buttons” or links to help people who come to your website drive even more traffic to your website by sharing the interesting content on Twitter, Facebook, and other networks they might be using.
Build Symbiotic Relationships With Influential People | Website Traffic Boost
One of the most effective ways to drive traffic to your website is to target influencers in your particular niche to try and get them to help you increase the number of visitors. The best way to do this is to form a mutually beneficial relationship with them by sharing their posts and content, or advertising for them on your website. You can also consider securing a guest post on a reputable website in your industry to increase blog traffic to your website and help build your brand into the bargain.
Optimize The Images On Your Website | Website Traffic Boost
Make sure that if someone is searching for images, they can find your website based on relevant search terms. You can optimize your images by using targeted keywords in your file image names, and add descriptions to all of your image files. Go through your website and make sure every image is tagged with a proper “title” and “alt-tag” aka “alternate text”. This helps search engines identify and properly index your pages, bringing targeted traffic.
Write Irresistible Headlines | Website Traffic Boost
Headlines are one of the most important parts of your content. Without a compelling headline, even the most interesting blog post will go unread. Put yourself in the shoes of your target demographic and figure out what they would enjoy or what would help them the most. For example, the writers at BuzzFeed and Upworthy often write up to a dozen of different headlines before finally finding the one that will drive the most traffic, so think carefully about your headline the next time you hit “publish.”