Blog Design Secrets | How To Design A Blog People Will Actually Want To Read
Blog Design Secrets | Blog design can be as simple as applying a theme and installing a few widgets. But if you take your blog seriously and you want it to stand out for all the right reasons, the first step is understanding the principles of good design. With so many blogs out there, it’s crucial to make sure you know how to design a blog that keeps your visitors coming back. And the basics of a great blog start with the design. Educational and inspirational content has a powerful effect on your audience, but design plays a huge role in your blog’s performance.
Most people decide whether to stay on or leave a website in the first few seconds. If you want your blog’s visitors to stay for longer and actually read your content, you need your blog to leave a great first impression. A well-dressed blog can maximize your assets and show off your personal style. It’s what grabs a reader’s attention and makes them want to get to know you better. So what goes into a powerful blog design? Here are top design tips that will help you get started, and then take your blog from interesting to inspirational.
Keep Things Simple | Blog Design Secrets
When designing a blog, it can be tempting to go crazy. After all, you want your blog to stand out, grab the attention, and people to remember you. How bad can a rainbow of colors and a bunch of different fonts be? The answer is: very! Using white space and keeping things simple is the best idea. Aside from effectively using padding and margines, the best way to include white space is to simply get rid of everything that doesn’t add value to your blog and help you in accomplishing your goals. Do you really need that tag cloud? No, you don’t. Nobody uses those.
Keep Your Design Goal-Driven | Blog Design Secrets
Is the goal of your blog is to get conversions – whether that’s sales, sign-ups, or inquires? If that’s the case, then everything else comes second. If the background color of your blog is white, try using a dark background for your call to action button telling your visitors what you want them to do next. To make it really stand out, be sure this is the only element on the page with that background color. A goal-driven design will help your blog convert, and keep visitors coming back time and time again.
Keep Readability In Mind | Blog Design Secrets
Over the years, people have become pickier about the websites they choose to come back to. Now it’s not enough to just have high-quality content. The presentation of that content is just as important. Keep an eye on your blog for readability, particularly in the size and color of the text in your blog posts. Your blog posts should be the easiest text to read and shouldn’t blend in with the background of your blog design. Use 2-3 fonts max: use one font for your logo, one for your headlines, and one for your body content. Any more and your blog will look cluttered.
Use Images | Blog Design Secrets
As important as your writing and topics are for your blog, there’s no getting around the simple fact that most readers will respond to engaging visual elements. That’s why it’s so critical to use beautiful, bold and high-impact images in your blog posts. Graphics add visual interest to your blog. In fact, including a great image with each blog post might even be an easy substitute to redesigning your blog. Don’t limit your blog to just pictures. Add custom illustrations, diagrams, charts, graphs and wireframes to really drive your points home.
Make It Easy For Your Readers To Connect With You | Blog Design Secrets
There is no point in knowing how to start a blog without learning how to market it as well… This is where social media comes into its own. There are very few bloggers out there who aren’t using at least one social media network to connect with their readers and help drive traffic to their blog. If you’re on Twitter, Facebook, or the ever increasingly popular Pinterest, make it as easy as possible for your readers to click a button and follow you. There are a few ways to make social sharing easier for your audience. One very popular technique is to add social sharing buttons that stay fixed or “float” alongside your article as the reader scrolls down.