Business Cards Design Ideas | Important Business Card Design Guidelines
Business Cards Design Ideas | In the contemporary business world you need to utilize each tool available to get the edge on the competition, and one cheap yet very effective method is to invest in good business cards. Using business cards gives an important sense of professionalism and that you take a lot of pride in your work. Also, business cards may keep you in the mind of a potential client once he goes back to his office and finds your card in his pocket. Despite living in a digital world, a business card can be critical to the progress of your business. These small but valuable tools are often handed to potential customers and prospects and can be a highly custom-made form of marketing. Having said that, your business card should also be designed well enough to leave an outstanding first impression. Below is a list of important guidelines to keep in mind when designing the perfect business card.
Information | Business Cards Design Ideas
A business card must have some method for people to contact you. The particulars can differ according to circumstances, and need not have each possible way of contact, from phone to e-mail to every possible social networking website. You should show yourself as simply contacted through traditional methods. If you have the room to include a short list of services, this can unquestionably help strengthen your offerings with current and prospective clients.
Readability | Business Cards Design Ideas
Attempt to maintain your fonts simple and large enough to read at a glance. It’s vital to use no more than two types of fonts. Choosing light print on dark colors is principally hard for some people to read, so using neutral colors with black, dark blue or grey print is better. If you’ve got a lot of information to show, you may be curious to shrink the dimension of your text. But beware of this approach as small text can often look clear on screen, but turn into an illegible stain when printed. Your goal here isn’t to produce a work of art. It’s to produce a business card that unmistakably communicates what you do and the easiest ways of reaching you.
Color | Business Cards Design Ideas
Business card colors serve a purpose and should not be selected casually. It is a good rule of thumb to only use colors within your business brand color scheme. Your use of color is one of the fundamentals that will set your business apart from others. Your logo and your business cards are often the first introduction a potential client has to your business, so they should send the right subliminal messages to motivate any potential customer to do business with you. Don’t make the mistake of choosing your favorite color without checking the subliminal messages of the color first. It might be a great color but just incompatible with your business image.
Simplicity | Business Cards Design Ideas
Having a thrilling design can be significant, but that shouldn’t routinely override the importance of simplicity. You want to send a clear, brief message to the receiver. Don’t make your logo too large, don’t make font too small so it can be easily read, and don’t be afraid to use white space. Too many decorations or graphics on your business card does not make you look good. Instead, people are not really interested in trying their best to understand these decorations. They instantly see that it will be difficult for them to find the needed information.
Printing | Business Cards Design Ideas
The type of paper is a measure of quality. Thicker cards tend to feel more luxurious – making your business seem more professional. Glossy card-stock is the business card paper to select if you are planning on printing any kind of photo on your business card. You can also choose this paper for your business card if you want a shimmering logo or simply a glossy card.
Although some of the paper that you can buy to create your personal business cards is heavy enough to pass for an authentic business card, you will get far better results by having your business cards professionally typeset and printed. Paper with a heavier weight, mainly with rag bond binding or embossing will add that level of quality and feel you get from highest quality business cards.
Take advantage of the natural opportunities that arise to hand your business card out when you’re talking about your business or someone asks how to contact you. Don’t force them upon people unwanted or hand out more than one.