Website Design & Branding

by MediaNovak  |  Tips, Website Design

Website Efficiency Tips | The 5 Most Important Elements of...

Website Efficiency Tips | Your landing page is by far the most important segment of your small business website. It out shadows all your other web pages when it comes to capturing and converting potential sales leads. Some small businesses utilize their home page as a landing page, by mistake.

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by MediaNovak  |  Tips

Video Production Basics | Basic Lighting Techniques that Every...

Video Production Basics | The big step after purchasing your video camera and learning some video production lighting techniques is taking your knowledge to a higher level. You want to learn about advanced artificial lighting, but where do you go from here?

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by MediaNovak  |  Tips

Best Video Techniques | 6 Ways to Shoot Video Like a Professional...

Best Video Techniques | Photographers who shoot with digital SLRs for their still photo work actually have an advantage over traditional cinematographers because they’re already accustomed to doing more with less. Almost every videography professional either uses an HD-SLR for filming or has tried it.

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by MediaNovak  |  Tips, Website Design

Web Site Usability Checklist | Five Effective Tips for Improving...

Web Site Usability Checklist | Writing content for web users has its challenges. Chief among them is the ease with which your content is read and understood by your visitors (i.e. its readability). When your content is highly readable, your audience is able to quickly digest the information you share with them — a worthy goal to have for your website, whether you run a blog, an e-store or your company’s domain. Below are five of dead-simple tips and techniques for enhancing the usability and readability of your website’s content.

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by MediaNovak  |  Tips, Website Design

Professionally Designed Websites | Best Practices for Improving...

Professionally Designed Websites | Web usability is perhaps the most important factor in any web design. This is the driving factor that keeps your visitors coming back to your website. When your content is highly readable, your audience is able to quickly digest the information you share with them — a worthy goal to have for your website, whether you run a blog, an e-store or your company’s domain.

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by MediaNovak  |  Logo & Graphic Design, Tips

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Professional Stationery Design | Your office stationery such as your business cards, your company letterheads, envelopes and invitation cards play a very important role in establishing a professional image of your company. Unlike few years back, when the companies only used to focus on their business logo, now companies in different parts of the world realized the importance of business stationery design. Business Logos are still one of the most important graphic elements for your brand image but now, your business stationery also plays a crucial role in reminding your customers how much you value them and the quality of your products or services.

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by MediaNovak  |  Tips, Website Design

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Search Engine Optimization Guide | Basic search engine optimization (SEO) is fundamental. And essential. SEO will help you position your website properly to be found at the most critical points in the buying process or when people need your site.What are search engines looking for? How can you build your website in a way that will please both your visitors/customers, as well as Google, Bing, and other search engines? Most importantly, how can SEO help your web presence become more profitable?

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by MediaNovak  |  Tips, Website Design

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Effective Website Design | Odds are, you haven’t put a ton of time and energy into your website just to have it sit around gathering digital dust. Instead, you want your website to do something – whether it’s to sell products, generate leads or just promote your way of thinking.

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