Free Business Card Design Tips | How To Design A Business Card That Gets Noticed – 6 Essentials To Consider
Free Business Card Design Tips | A business card is an entrepreneur’s best friend, his most powerful marketing tool. Unfortunately, too many business owners have business cards that simply blend into the myriad of mediocre cards already out there. The humble business card can boast some powerful results in marketing your business, if you design it with care. Since your card will linger long after your meeting’s over, think of your business card as your unsung sales force; it has to represent your business, and your product the way you would.
Your business card is often the first impression a potential client has of your business. The design and message will ultimately determine whether it gets thrown in the trash, or filed for contact later. Having a compelling business card is not as simple as listing your name and contact information on a small 3.5″ x 2″ card. With so many business cards in the arena, it’s crucial to have one that will stand out among the rest. Following these simple tips will help you design a unique business card that will be stand out even from the largest pile.
Include Your Business Logo | Free Business Card Design Tips
Use your business card as a chance to let people know what it is exactly that your company does. This can be done by way of a simple phrase or slogan. Be sure to include your business logo, as well. This will not only help you in your marketing efforts, but will also help you get started with your business branding. When used consistently, logos on business cards and other marketing materials will certainly boost brand recognition.
Make Sure The Contact Information On Your Business Card Is Accurate | Free Business Card Design Tips
It may sound obvious, but the first (and most vital!) thing to think about when creating your business card is the information you want to include. Make sure your name, job title, and company name are clearly displayed. Potential clients will want to know all the ways of reaching you. It is essential to make sure all bases of communication are covered. Make sure that your business card has your current contact information – not your email from your last company, or your old address in Colorado. Include several ways how people can contact you – some people still prefer using the phone for talking. Keep in mind that a business card with inaccurate information is useless.
Include A Photo | Free Business Card Design Tips
Pictures speak louder than words. This is true for business cards too. Business cards are often exchanged at large networking events. With so many contact information being exchanged, it’s very easy to confuse faces and names. While you have to have written content on one side of the card, think about saving the other for something more visual. You could use the space to showcase even an image of your product, or something related to your business.
Keep Your Business Card Simple | Free Business Card Design Tips
Make sure that your business card is readable. Stay away from designs that have so much clutter that it makes it impossible to see where one piece of information ends and the other starts. If you’ve got a lot of information to include, you may be tempted to shrink the size of your text. Beware – small text can often look readable on a computer screen, but turn into an illegible smudge when printed. As a general rule of thumb, don’t go smaller than 8pt. Use a legible font as not everyone has perfect vision. Research says that ideal fonts to use are Helvetica, Myriad Pro, Glasgow, and Karat.
Pay Attention To Paper Quality | Free Business Card Design Tips
Is your business card design of professional quality, or is it flimsy with torn edges? Thicker cards tend to appeal more expensive – making your business seem more professional. A business cards printed on paper thinner than 300gsm look and feel rather thin, which can make them feel tacky, and cheap. And cheap cards usually get trashed. You might be tempted to use an unusual material for your business card to stand out. Keep in mind that people often write extra details on business cards – such as where they got the card. This is much more difficult to do on metal, wood, or even meat.
Colorful or Plain? | Free Business Card Design Tips
Bright colors – when used right – can make a business card stand out, and look distinctive. This strategy is often used by design, and creative businesses, with the goal of appearing fresh, exciting, and original. Colorful cards can add to your professional image, but too much color can be confusing. Don’t underestimate the power of simplicity. A plain black and white design can be as memorable and striking as a colorful card – and can often be seen as more ‘stylish’ too.