Top Blog Design Guidelines | 7 Expert-Level Blog Design Tips For Beginners To Boost Blog Conversions
Top Blog Design Guidelines | Most people decide whether to stay on or abandon a website in the first few seconds. If you want your blog’s visitors to stick around for longer and actually read your content, you need your website to make a great first impression. When it comes to setting up a blog, your ultimate goal is to put together the best blog for you and your readers. If your user experience strategy is effective enough, you may even get your visitors to sign up for your newsletter or to even buy your products.
You may or may not have realized this by now, but your blog design definitely affects your readership. If your blog is difficult to read, too cluttered, or genuinely painful on the eyes, people won’t keep coming back. From font pairing and scale, to alignment and white space, the elements of good design are complex. Let these epic design tips help you through the pits and the peaks of the creative process of setting up a blog that wows and converts!
Don’t Make Them Wait | Top Blog Design Guidelines
Your website has to load quickly. It’s really frustrating to visit a website with tons of great content, then find it painfully slow to load and navigate through. There are many factors than can slow down a blog, but this problem is particularly common with image-rich blogs. Your audience does not enjoy waiting around for webpages to load, and studies show that delays of more than one to two seconds drastically affect user experience because they interrupt the their train of thought.
Simplify Navigation | Top Blog Design Guidelines
A lot of folks can make decisions about what to them is “appealing” or “attractive”, but a pretty blog that is difficult to read, navigate or use is worthless. Navigation’s purpose is to make it easy for your readers to browse and “navigate” through your blog. Since the navigation bars and sidebars are featured on each page, the information you decide to include in these areas has to be meaningful and useful. If your visitor wants to read posts from a specific date, would they know where to go? What if they wanted to see all your posts under a specific tag?
Typography Fundamentals | Top Blog Design Guidelines
Typography plays a vital role in creating visual hierarchy and contrast. It’s good to limit the number of fonts to no more than three: one for post titles, one for the sidebar titles, and another for the post body. Too many fonts tend to make a page look really chaotic and cluttered. Also, when choosing fonts for your text, aim for legible fonts in a readable size.
Find The Right Colors | Top Blog Design Guidelines
The colors you choose are going to make a big difference in what your blog looks like. Make sure you choose a color theme and stick to it as best you can throughout your entire blog. A color scheme really can have as many colors as you like in it, as long as they look good together and seem to have some kind of order to them. Picking the right color, however, is not an easy task. Luckily, there are numerous tools out there that’ll help you create shades of a color or find complementary colors.
Organize The Content | Top Blog Design Guidelines
On the most basic level, make sure your content is easy to read. You want to avoid those instances in which your audience goes, “Too long, didn’t read.” Organize your content well, and headers are great tool for that. Headers break up large chunks of text and help your readers scan to find the information they are looking for. Consider adding white space to your website, as well, a discard unimportant texts and widgets out of your home page. You don’t want to bombard your visitors with overwhelming amounts of information.
Make Your Website Mobile-Friendly | Top Blog Design Guidelines
The push really is on for everyone to adopt mobile friendly websites, particularly now that Google has announced the changes to its algorithm to penalize the unfriendly ones. More and more people are browsing their internet on their phones and tablets, and many companies and individuals have adapted their websites accordingly. Now people expect websites to be optimized for mobile viewing. If you don’t do so, don’t expect visitors to stick around for very long.
Consistency | Top Blog Design Guidelines
It’s crucial to keep your design elements consistent. For example, if you’re using one style of button on one part of the page, make sure you use the same style throughout the rest of your blog. Try and keep your calls to action consistent — one color, one size and one style — so people notice them more easily, which, at the end of the day, will help you boost conversion.